| 释义 |
slogan|ˈsləʊgən|
Forms: α. 6 slogorne, 6–7 sloggorne, sluggorn(e, 8 slugorn, slogurn; 6 sloghorne, 6, 8 slughorne, 7, 9 slughorn. β. 8 slughon, 7– slogan, 9 slogen.
[ad. Gael. sluagh-ghairm, f. sluagh host + gairm cry, shout.]
1. a. A war-cry or battle cry; spec. one of those formerly employed by Scottish Highlanders or Borderers, or by the native Irish, usually consisting of a personal surname or the name of a gathering-place.
α1513Douglas æneid vii. xi. 87 The slogorne, ensenȝe, or the wache cry. 1536Bellenden Cron. Scot. (1821) I. 59 That nane of thaim name thair capitane with ony uthir sloggorne, bot with the auld name of that tribe. a1572Knox Hist. Ref. Wks. 1846 I. 87 Great was the noyse..that was heard, whill that everie man calles his awin sloghorne. a1578Lindesay (Pitscottie) Chron. Scot. (S.T.S.) II. 263 Thay hard ane slughorne cryand on the gait in this maner ‘ane hammiltowne’, ‘ane hammiltowne’. 1680Mackenzie Sci. Her. 97 Not unlike these Motto's are our Slughorns, which are called Cris de guerre in France. 1683Martine Reliq. Divi S. Andreæ (1797) 3 They..go about begging, and use still to recite the sluggornes of most of the true ancient surnames of Scotland, from old experience and observation. 1723W. Buchanan Acc. Fam. Buchanan 165 The isle of Clareinch was the slogurn or call of war, proper to the family of Buchanan. 1851M. A. Denham Slogans N. Eng. 1 Occasionally, as in Scotland, the name of the rendezvous was used as a Slughorn.
β1680Mackenzie Sci. Her. 97 The Name of Hume have for their Slughorn (or Slogan, as our Southern Shires terme it) a Hume, a Hume. 1805Scott Last Minstr. iv. xxvii, To heaven the Border slogan rung,..The English war-cry answer'd wide. 1861Goldw. Smith Irish Hist. 67 An Act..was passed to abolish the words Crom-a-boo and Butler-a-boo, the Slogans of these two clans. 1879Dixon Windsor III. 3 Edward had struck the Genoese,..Monmouth the French to one great Slogan, that of St. George of England.
b. transf. The distinctive note, phrase, cry, etc. of any person or body of persons.
1704in Maidment Scott. Pasquils (1868) 384 Your slughons are falsehood and plunder. a1859Macaulay Hist. Eng. xxv. V. 301 The popular slogans on both sides were indefatigably repeated. 1880Mrs. Whitney Odd or Even? xiv, ‘Duty, God, immortality’—the very slogan of the pulpit. 1887A. Lang Bks. & Bookmen 114 Printers and authors had their emblems and their private literary slogans. 1922Times 20 June 7/4 ‘Post early.’ New P.O. slogan on letters. 1928Publishers' Weekly 9 June 2386 As an advertising man, Mr. Calkins believes the slogan ‘a cent a copy to sell the art of reading’, a great and revolutionary one. 1951H. Arendt Burden of Our Time i. ii. 38 Antisemitic slogans were highly effective in mobilizing large strata of the population. 1958P. H. Gibbs Curtains of Yesterday xix. 157 On the other side [of an ancient gateway] with big letters deeply carved was the new slogan of Lenin's Russia. ‘Religion is the Opium of the People.’ 1968V. S. Pritchett Cab at Door ix. 163 All sects have their jargon and Father, eager as an advertising man is for slogans, had picked them all up and lived by them. 1971H. Macmillan Riding the Storm xv. 478 The somewhat disingenuous slogan of ‘ban the bomb’. 1972F. Fitzgerald Fire in Lake viii. 277 Thousands of soldiers and civil servants marched with the dock workers shouting anti-government and occasionally anti-American slogans. 1980R. Scruton Meaning of Conservatism iii. 59 One particular slogan will later occupy our attention—‘equality of opportunity’.
2. attrib. and Comb., as slogan-cry, slogan song, slogan yell; slogan-shouter, slogan-shouting vbl. n. and ppl. adj.; slogan-like adj.
1849Aytoun Lays Scottish Cavaliers (ed. 2) 46 That day through high Dunedin's streets, Had pealed the *slogan-cry.
1936Wirth & Shils tr. Mannheim's Ideology & Utopia i. 36 Two *slogan-like concepts ‘ideology and utopia’. 1975Language for Life (Dept. Educ. & Sci.) xiii. 199 Public debate..has often been conducted through a series of slogan-like headings: progressive, formal, integration, basics, and several more.
1940G. Cunningham Jrnl. 14 Dec. in N. Mitchell Sir G. Cunningham (1968) iv. 83 Heard from Peshawar that *slogan shouters had been told to go home. 1968N. Mitchell Ibid., On the 12th, the slogan shouters sent notices to the Deputy Commissioner where and when they would shout their slogans on 14th December.
1940G. Cunningham Jrnl. 24 Dec. in Ibid. 84 *Slogan shouting by Satyagrahis has stopped as Gandhi has declared a holiday for Christmas. 1972J. Biggs-Davison Africa—Hope Deferred x. 98 These are but a few of the problems facing independent Africa that can no longer be concealed by an excess of slogan-shouting. 1976M. Zia-ud-din Memoirs 63 Wherever it stopped there were large crowds of slogan-shouting Muslims. 1978Jrnl. R. Soc. Arts CXXVI. 696/2 Medical Inspection destroys the ‘nobility’ of war more readily than 1,000 slogan-shouting demonstrators.
c1860J. R. Randall Maryland vi, Come..And ring thy dauntless *slogan song, Maryland!
1808Scott Marm. v. iv, Nor harp, nor pipe, his ear could please Like the loud *slogan yell.
Hence ˈsloganed a., marked with a slogan.
1966‘G. Douglas’ Odd Woman Out ix. 60 This tall girl..in jeans and a sloganed sweater. 1978Church Times 1 Sept. 15/2 With..leather waistcoats or sloganed T-shirts. 1979Sci. Amer. Apr. 30/1 A graffiti remover which was developed by the organic chemistry section in response to a government campaign to clean-up the much-sloganed areas of Belfast and Londonderry. |